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While you can purchase a premade bug out bag, creating a custom kit is the preferred option since it allows you to choose exactly what you want to pack in your bag.
However, when assembling your kit you need to make sure not to overpack so that you remain mobile if you need to travel on foot for long distances.
The general rule of thumb is that a person of average weight and fitness should pack a bug out bag that weighs no more than 25% of their body weight. The guys over at The Bug Out Bag Guide have put together an awesome interactive bug out bag list which allows you to choose from the various essential survival items that are commonly found in bug out bags while dynamically estimating your kit’s overall weight to ensure you don’t overpack!